U Approved: ‘Pumpkin is Dead. ‘Til We Change Our Minds, the Flavors Are Vanilla & Cherry’

Say goodbye to pumpkin spice and hello to the comfort of vanilla and the brightness of cherry, as two new Vaseline body care ranges address every part of your skin hydration ritual.

UPTOWN U Approved Vaseline Vanilla Cherry Main
Enhanced still from The Wiz

“Pumpkin is dead,” to paraphrase the Wiz to the citizens of Emerald City. “‘Til we change our minds (which we won’t), the flavors are vanilla and cherry.” After Vaseline eased us into autumn with the newly-released Vanilla Comfort and Cherry Aura collections, we’re firmly declaring that pumpkin spice has been replaced as the de facto flavor of the season.

Not Your Average Gourmand

The Vaseline Vanilla Comfort and Cherry Aura body care ranges offer a sensorial experience that is unlike any other gourmand fragrances. Gone are the sickly-candied scents of our Bonne Bell adolescence, and enter a subtle “sweet cherry” that is reminiscent of a perfectly ripe, perfectly dark red, and perfectly sweet Bing, and a “vanilla cocoa” that evokes feelings of warmth and coziness while being gender neutral. Cherry Aura has a bright scent to start the day, while Vanilla Comfort’s scent offers a luxurious wind down.

Fragrance is Great, But What About the Skin Barrier?

We’re happy to report that Vaseline maintains its decades-long reputation of providing skin hydration and nourishment with these ranges. The amazing scientists in Vaseline’s R&D lab, which includes many incredible women, centered the formula of each lotion, hand butter, body cream, and gel oil around the brand’s Ultra Hydrating Lipids technology, which strengthens and restores our bodies’ natural skin moisture barrier. Each product addresses a step in our body care routine–from lightweight daily moisture, to rich body care, to targeted hand attention. Layer the products for optimal hydration and scent.

UPTOWN U Approved Vaseline Ultra Hydration Technology Graph
Vaseline Ultra Hydration Technology Graph. Courtesy of Vaseline

Maximize the Range

I prefer to use the Vanilla Comfort Body Oil before drying off after a shower. Then, I decide whether the occasion calls for a lightweight body lotion in either scent or the heavier Cherry Aura Whipped Body Cream. The Hand Butter completes the skin care ritual. Depending on my mood, I’ll either rock with the vanilla or the cherry fragrance or I will apply an autumn parfum on top to give my scent some depth.

Basically, the Vaseline Vanilla Comfort and Cherry Aura body care ranges will give your skin a plush wrap of hydration, nourishment, and fragrance whether your day has just begun or you’re settling in for self-care.