Riffs on Rides
Riffs on Rides

off-road adventures

Jeep's new ads cater to a trendier consumer

By • Jan 8, 2010

Jeep has traditionally been branded as an outdoorsy macho kind of vehicle. I always think of the ads as catering to the guy market. That’s why I was intrigued when I saw a Jeep promo featuring a woman having her hair styled, then hopping into a convertible Wrangler and tossing her locks in the wind. [...]



2010 Toyota 4Runner has more attitude

By • Nov 6, 2009

The Toyota 4Runner described by Consumer Reports as “one of the better SUVs that are fit for serious off-roading” is celebrating its 25th anniversary this year. But,  the vehicle that debuted in 1984, is going into its 5th generation with lots more attitude. For 2010 the Toyota 4Runner is taller, longer and wider and naturally [...]



2010 SAND-X T ATV: 0-100 km/hr in 2.8 sec: kicks sand in Dubai!

By • Sep 9, 2009

Just in from Dubai: Dear V-VIP Motor sports enthusiast; SAND-X Motors is the exclusive producer of the worlds fastest (0-100km/h in 2.8 seconds) and safest off road vehicle: The SAND-X T-ATV (Tracked All Terrain Vehicle), made in Switzerland, is 
NOW available in the UAE with showrooms in Abu Dhabi and Dubai. What is it? (taken [...]



2010 Ford Flex at altitude

By • Jul 22, 2009

The Ford Flex with EcoBoost promises more power, more fuel economy and lower emissions. Let’s start with the bones of the Flex. Riding on the same wheelbase as the Volvo S80, the Ford Flex has the underpinnings of a luxury sedan. The engineers paid attention to the quiet factor. This year they dropped the height [...]



Range Rover Still Reigns!

By • Apr 15, 2009

I saw a couple of Range Rover ads on TV this morning and it made my day. Why? I have taken so many wonderful off-road adventures with this company–from the deserts in Mongolia to the mountains Argentina. I believe in this company and I want them to keep front and center! So, I spent this [...]



Touring The Canadian Rockies In An RV

By • Sep 27, 2008

I’m always writing about sports cars, convertibles, hip looking vans and the like, so I thought it was time for something different. Last week I took a four- day RV trip through the Canadian Rockies with my good friend, Adeline. We drove from Calgary through Banff to Lake Louise and stayed in campgrounds along the [...]



Riffs on Rides