Riffs on Rides
Riffs on Rides

green technology

Megan Fox tweets bathtub pix; Audi's green police arrests=hip Super Bowl ads

By • Feb 9, 2010

Super Bowl commercials included Motorola’s 30-second clip with  23-year-old sexpot Megan Fox tweeting steamy pictures of herself in a bathtub on the Android powered  smart phone. Hot, but, hey…how can you compare that with Audi’s tongue in cheek eco piece? The clip showed green police arresting people for everything from foam cups, light bulbs and [...]



Cadillac XTS Concept run by gas and plug-in hybrid system

By • Jan 13, 2010

With EV and hybrid vehicles ruling the NAIAS this week, Cadillac’s concept reveal – the XTS Platinum Concept, is right in line with green thinking. “The XTS Platinum concept is the next expression of Cadillac’s Art and Science execution philosophy, reflecting our drive to deliver the latest innovations in the most artful manner,” said Bryan [...]



Kia rolls out 2011 Sorento at first US plant

By • Dec 21, 2009

“Our company sales are up 4.6% in an industry that’s down 27.4%,” Tom Loveless, VP of Sales for Kia Motors America, remarked at the recent launch of the 2011 Sorento, a CUV, in Atlanta, Georgia. “Value has become the new cool,” added Alex Fedorak, Director of PR for the company. Yes indeed, the corporation that [...]



Mitsubishi is thinking towards the future

By • Dec 15, 2009

“We are thinking about vehicles for the world,” said Moe Durand, Manager of Product PR for Mitsubishi, in a recent conversation. In this interview (and yesterdays), I asked him some questions about where Mitsubishi is headed. How are you using social media? Our Lancer sells typically to a 38-year old so we need to get [...]



Mitsubishi is thinking global

By • Dec 14, 2009

“We are thinking about vehicles for the world,” said Moe Durand, Manager of Product PR for Mitsubishi, explaining how the company is going beyond thinking whether a vehicle would be good for ‘this or that market’. Instead, they are talking about cars that appeal across the board. For instance, ‘Global Small’ is the name for [...]



Nissan's Nashville headquarters steps into the future

By • Nov 24, 2009

(last of 3 installments) Nissan Americas, the company headquarters in Nashville, Tennessee, is moving towards the future with innovative technology. A nod to energy efficiency: The air-conditioning vents are on the floor because it is more effective for air-conditioning to flow up rather than go down. A quiet environment: The building uses what is called [...]



Green is the operating word at Nissan's headquarters in Nashville

By • Nov 23, 2009

(second of 3 installments) Nissan Americas, the company headquarters in Nashville, Tennessee was designed to be both environmentally and employee friendly. An 1140 car garage takes up less green space:  By erecting a garage and stacking cars vertically, Nissan reduced the need to use green space 10-15%. Fact is, without the garage, all that green [...]



Environmental awareness is key to Nissan's headquarters

By • Nov 20, 2009

(First of a three-part series on Nissan Americas) ”We’re moving into the future in a big way, right along with our products,” said Rob Traynham, Director of Corporate Services for Nissan North America. We were at Nissan Americas, the company’s main office in Nashville, Tennessee, to test drive the manufacturers 2010 sedans– the Versa, Sentra, [...]



NYC is green with Ford Escape Hybrid taxis

By • Nov 3, 2009

The next time you hail a yellow cab in NYC you just might be helping the environment. Truth is, New York City has more hybrid taxis in service than any other city in North America. With approximately 13,237 taxis that service the city, more than 2,000 are Ford Escape Hybrids. To note, the Ford Escape [...]



Green cars to star at Los Angeles Auto Show

By • Oct 7, 2009

Green Car Journal’s five finalists for The 2010 Green Car of the Year award are the Audi A3 TDI, Honda Insight, Mercury Milan Hybrid, Toyota Prius and Volkswagen Golf TDI. The award will be given at the Los Angeles Auto Show on December 3. “We’re seeing the trend for ‘green’ cars emerging at all levels, [...]



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