Riffs on Rides
Riffs on Rides

fuel efficient

Rides of the future

56 Hours in Rio with MICHELIN continued…

By • Jun 5, 2010

My closing line in the other day’s post was, “So, what’s sexy about all of this?” I’ll say it right out…sustainability is sexy…the more we know about the environment and how we can take steps to improve our quality of life, the more intelligent we are. Is that sexy? Yes! Below, some facts about MICHELIN [...]



Rio!

56 hours in Rio with Michelin’s Challenge Bibendum

By • Jun 3, 2010

Rio from the top of Sugar Loaf Mountain-photo by Holly Just returned from Rio for Michelin’s Challenge Bibendum, their 10th worldwide conference centered around sustainable road mobility. The Challenge, started in 1998, brings world players together including auto companies, equipment suppliers, energy providers and research centers with common goals; Reduce energy consumption of vehicles Protect [...]



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Ford Fiesta! It's coming to your neighborhood soon

By • May 18, 2010

Haven’t driven it yet… but I have been eyeballing the Ford Fiesta for quite a few years. And from what people are saying after testing it, Ford has produced a winner. The compact Fiesta– available in four- and five-door body styles –is a small car with lots of pluck and plenty of style. The 2011 [...]



Yellow Vespa LX 50

Vespa — fashion forward, eco-friendly and fun!

By • May 2, 2010

All this talk about EV technology… ever thought about replacing your four-wheels with two? Here’s some fuel for thought (pardon the pun) from Vespa and  their parent company,  Piaggio Group Americas. Earthy Highlights: By replacing just one four-wheeled in their garage with a scooter, urban commuters can cut  time spent in traffic,  reduce carbon dioxide [...]



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2011 Mazda2 flirts with sophistication

By • Apr 20, 2010

At the recent New York International Auto Show, I had a chat with Derek Jenkins, Director of Design for Mazda North America. With his shaved head, slim build, well-cut suit and high-collared white textured Hugo Boss shirt, Derek Jenkins has rock-star quality. (Ok, he looks like Andre Agassi). Former chief designer at Volkswagen group for [...]



Mustang’s World Class Athlete for 2011 is More Than Muscle

By • Apr 13, 2010

“This is the way God intended a sports car to be,” enthused Scott Tobin, Ford’s vehicle line director for cars and crossovers, at the recent reveal of the much anticipated 2011 Mustang. “We know these folks and what they want… a world class athlete that’s well dressed and ready to beat the competitors.” And yes, [...]



Academy Awards and Nascar -no competition for Porsche 918 Spyder Hybrid concept

By • Mar 7, 2010

Among the top “most emailed news photos” in Yahoo today? It’s NOT what’s trending right now– the Academy Awards and NASCAR. It is, in fact, the Porsche 918 Spyder Hybrid concept car shown at the 80th Geneva International Motor Show running through March 14. If you’re a car lover, you certainly understand. Even the most [...]



Hyundai's 2011 Sonata: good on gas, great on looks!

By • Mar 2, 2010

“Our goal was to stand out,” explained Andre Hudson, Design Manager for Hyundai North America. Sweeping his eyes along the long, low profile of the 2011 Hyundai Sonata, he pointed out the dark chrome grille, the large headlamps, the chrome strips that extend flank to flank and the 6th back window that was put in [...]



Megan Fox tweets bathtub pix; Audi's green police arrests=hip Super Bowl ads

By • Feb 9, 2010

Super Bowl commercials included Motorola’s 30-second clip with  23-year-old sexpot Megan Fox tweeting steamy pictures of herself in a bathtub on the Android powered  smart phone. Hot, but, hey…how can you compare that with Audi’s tongue in cheek eco piece? The clip showed green police arresting people for everything from foam cups, light bulbs and [...]



Cadillac XTS Concept run by gas and plug-in hybrid system

By • Jan 13, 2010

With EV and hybrid vehicles ruling the NAIAS this week, Cadillac’s concept reveal – the XTS Platinum Concept, is right in line with green thinking. “The XTS Platinum concept is the next expression of Cadillac’s Art and Science execution philosophy, reflecting our drive to deliver the latest innovations in the most artful manner,” said Bryan [...]



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