Are key fobs going the way of dinosaurs? Perhaps so. But GM is thinking towards the future. At a press conference for their newest car on the block, the compact Chevy Cruze, they also mentioned their new smartphone apps. Of course, I jumped on that news. But I will also mention that the Cruze, which [...]

A few weeks ago, Volvo created a magical way to bring name recognition to a younger crowd. To promote their cars, the company built a temporary outdoor movie theatre called Starlite Urban Drive-in in London’s East End. The audience watched the big screen from 25 pre-parked brand-new Volvo’s (including the XC60, C30 and convertible C70), [...]

Yes, we know that texting and calling is NOT SAFE while driving! But, once you’ve taken the Oprah pledge, check out these smart-phone apps from the August issue of Consumer Reports. They can help you with everything from finding a parking space to when to service your wheels. Car Finder. Price: 99 Cents. Phone: iPhone. [...]

Rio from the top of Sugar Loaf Mountain-photo by Holly Just returned from Rio for Michelin’s Challenge Bibendum, their 10th worldwide conference centered around sustainable road mobility. The Challenge, started in 1998, brings world players together including auto companies, equipment suppliers, energy providers and research centers with common goals; Reduce energy consumption of vehicles Protect [...]

I recently visited Paris –hosted by Michelin– to learn about the updates on their Green Guides and websites. Now, you probably know Michelin for its tires. There’s lots more. Even though tire-related operations represent around 99% of the Michelin Group’s business, the remaining 1% is generated by maps and guides, ViaMichelin.com and products by Michelin [...]

According to “A History of the New York International Auto Show (1900-2000)” by Gregg D. Merksamer, the first step toward an annual New York exhibition devoted exclusively to automobiles of various makes and models, took place in June 1899, when 27 motor-minded gentlemen gathered at the old Waldorf- Astoria to launch the Automobile Club of [...]

What happens when super-model Naomi Campbell and the Lotus Evora get together? Obviously, a super car. And one for a good cause.  Eight special edition “Naomi for Haiti” Lotus Evora sports cars, will be auctioned off with proceeds from the auction going to help the relief effort in Haiti. The  high-performance, mid-engine Evora sports car [...]

“Best today, still better tomorrow.” Harvey Firestone Founder of The Firestone Tire & Rubber Co. Harvey Firestone founded The Firestone Tire & Rubber Co. in 1900. Little did he know that the “still better tomorrow” simple rubber tire would evolve into an eco-tire built with compounds that make your ride more fuel efficient. Bridgestone’s news [...]

“My caviar per ounce is more expensive than this car!’ exclaimed Deborah Keane Diamond, founder and CEO of California Caviar Company. We were spooning caviar and sipping champagne at the preview of the Lexus LFA super car at Espace in mid-town Manhattan. Diamond, surrounded by large cans of exceptional varieties of sustainable caviar, was one [...]

Jeep has traditionally been branded as an outdoorsy macho kind of vehicle. I always think of the ads as catering to the guy market. That’s why I was intrigued when I saw a Jeep promo featuring a woman having her hair styled, then hopping into a convertible Wrangler and tossing her locks in the wind. [...]