Some networks do get it right; HGTV for example has been praised for including plenty of regular, middle-class, easily-appealing families of color in its programming and as such, enjoys higher ratings among ethnic populations. Because HGTV is smaller than an ABC or an NBC, they don’t need to reach as many viewers or make as much back from advertisers as one of the giant networks does. So what would be considered a high rating on one network would get a show cancelled on a bigger one.
But even with the responsibility to shareholders, you’d think with the several hundred people a television show employs and the dozen or so powerful key players, that at least some of them might be more vocal in their efforts to make shows that are more representative of the country and that won’t get them flamed in the blogosphere.
Let’s look at some of those key players, what they do and if they should be doing more.
[Couple sharing a laugh while watching TV via Shutterstock]