By Diane Da Costa
Fashion’s Night Out in New York City will take over Fifth Avenue, SoHo and the rest of the City tonight! Notable celebrities, gorgeous supermodels, the hottest DJs, cocktails and shopping incentives will be in full effect to make Mercedes Benz Fashion Week 2011 memorable.
Here’s a lineup of some of the hottest spots around town you’ll want to check out a few hours from now.
1. Sephora is hosting one of Fashion’s Night Out’s (FNO) largest events, with all 15 stores in NYC participating in interactive hair, beauty and fashion demonstrations from 6 – 9 pm with Lancome, Josie Maran, Sultra’s styling team and an appearance from Gwen Stefani. Be sure to catch Josie Maran, former supermodel and founder of Josie Maran Cosmetics at Sephora 5th Avenue boutique between 44th and 45th Streets from 7 – 9 PM. Josie will host her own in-store photo shoot and give customers mini-makeovers and pointers on how to pose like a pro before they step in front of the camera. The first 100 people who make a purchase that evening will receive a limited edition Argan Oil Color Stick in Cherry Popsicle, created specifically for FNO. For more FNO details at all Sephora locations, visit sephora.com.
2. Lucky Brand – 535 Broadway @Spring Street, S0Ho, 6 – 11 pm, 212 680 0130. Get a free graphic tote made by John Park and Nathan Palmatier. And enjoy ice cold beverages and live acoustic guitar with great discounts on all clothing.
3. Phyto Universe and Caron Paris Haute Parfumerie, 715 Lexington Avenue, entrance on 58th Street, NYC. 6 – 8 pm. Receive free Phyto hair and scalp analysis and product samples. Plus, get 20% off all Phyto hair care, Lierac Paris Skin Care and Caron fragrances, as well as 20% off future hair treatments and spa services booked that evening. Champagne will be served and you can also enter to win a complimentary Botanical Bliss Hair Treatment valued at $160.
4. Christian Louboutin, 59 Horatio Street, NYC, 212 255 1910, 6 – 11 pm. Have your photo taken with ‘A Life Size Carnival Cut-Out’ of Mr. LOUBI and his canon for a fun ‘Customized Tote’ and shop for the latest Christian Louboutin shoes.
5. SimpleeBEAUTIFUL Boutique, 466 Lexington Avenue, (between 45th/46th Streets), 212 388 9709, 4 – 7 pm. Start your evening with your’s truly and UPTOWN’s very own beauty guru and author of Textured Tresses for complimentary cocktails &consultations! I’ll help you discover your tress’s true type and texture. Attn: Brides take this opportunity to get a complimentary consultation on SimpleeBEAUTIFUL Couture Bridal Looks and receive 15% off all luxury products from Curls, Mizani, Jane Carter Solution & Mizani hair care. Schedule an appointment during FNO and get 20% off your next hair service and receive hair care samples.
6. MACY’s, Herald Square, 34th & 7th Avenue, 6 – 8 pm. Get styled by fashion designer Rachel Roy and super model Jessica Stam on level 2 and get an insider veiw of the new collection, RACHEL Rachel Roy. For every girl who wears RACHEL Rachel Roy and gets snapped for the ‘real girl look book’, $1 will be donated to charity Water.
7. KORRES, 110 Wooster Str. (btw Prince & Spring, SoHo, NY), 6 – 11 pm. Head to the Korres in SoHo for an evening of cocktails, cupcakes and makeovers. The event will feature a detox bar serving complimentary antioxidant-infused cocktails based on the Greek skincare brand’s natural ingredients, along with delicious cupcakes packed with natural ingredients. Get a complimentary ‘green’ makeover or consultation. To book a complimentary makeover, call, Korres Store at 212 219 0683 or email woosterstreet@korresus.com.
8. EXPRESS SOHO, 545 BROADWAY, (between Houston & Prince, SoHo, NYC). EXPRESS launches Love Express, the first-ever fragrance for its 30th anniversary. From 6 – 11 pm, get $30 off all purchases of $90 or more; sip Love Express beverages and indulge on ice cream cones and brownie pops, receive manicures with Love Express hot pink polish from 7 – 9 pm, then dance the night away with CoverGirl Jessica Stam in the DJ booth from 9 – 11 pm.
9. Hair Rules, 898 Ninth Avenue (between 54/55th Streets), 7 – 11 pm. Join ’texture guru’ Dickey and supermodel Kara Young for ‘Cocktails & Top Secrets’. Get discount services, including $45 blowouts & $75 gloss treatment/blowouts by the Hair Rules style team and sip cocktails with celebrity and friends like Veronica Webb and Estelle. Schedule appointments at 212 315 2929.
10. Hudson, 356 W. 58th Street & Royalton Hotel, 44 W. 44th Street, NYC. End Fashion’s Night Out out at the Morgan Hotel Group, 6 – 12 am (Midnight). Get Cucumber Collins for $8.00 at the Hudson and Runway Cocktails for $10.00 at the Royalton.
