Vespa introduces a splash of color, just in time for the new season!

Vespa is fighting winter blues with their fashion-forward 2010 lineup, reminding riders that happiness comes from individuality, freedom and fun, just in time for the spring  and summer riding season. 
Nothing says happiness like hopping on your Capri Blue Vespa LX 150 and cruising down the coast with the wind in your hair or spiraling through the sandy roads of your favorite beach city on your Taormina Orange Vespa S 150.

Check out the top five reasons why Vespa owners are the happiest on the road:

Varieties, which everyone loves, of eye-popping colors are offered on the Vespa lineup like Pink, Dragon Red, and Yellow.

Easy to use! Riders can twist ‘n go and be on the road in minutes.

Space Savers. Running late for a meeting or event? Fear not the stingy parking space thief in front of you because Vespa’s take up 1/6 of a regular parking spot and in most big cities, parking is free.

Style.  Nothing stands out on the road like a Vespa.  With its elegant lines and classic aesthetics, you’re sure to live La Dolce Vita!

Savings. Owning a Vespa costs $150/month, while owning a car costs $650-$850/month, that’s an average savings of $6000 to $8200 a year!

For more eye popping colors, click here!